The latest news and advice from our recruitment experts.
Google’s artificial intelligence entrance into the recruitment industry is another step towards the “holy grail” of automated search, according to QJumpers general manager Simon Oldham.
Google for Jobs has already launched in the US and allows job-seekers to see at-a-glance details about postings across a whole range of jobs boards and social media sites, and Simon says it’s now vital for recruiters to ensure their positions are advertised in a way that maximises the potential of Google’s immense processing and AI power.
“When I first read about this, I said, 'yes, this is exactly what we want to do' – we want to give our clients every opportunity to make the most of job advertising and use every channel available,” he said.
“At QJumpers, we’re used to integrating with companies such as Adzuna and Indeed – in fact we’ve often talked about Indeed as the ‘Google of jobs’, well, now Google can be the Google of jobs and obviously Google will do it better because they are Google.”
In a tough and ever-changing recruitment environment when job seekers are changing their behaviour away from jobs boards and more towards search engines and social media, Google’s move has the ability to reduce QJumpers’ clients reliance on hunting down the right jobs boards for specific roles.
Instead, says Simon, by ensuring that QJumpers tech is written and designed to maximise Google’s ability to search and index jobs, this new technology is a major step towards a fully automated recruitment system whereby companies’ roles can be matched with suitable candidates simply through data already available online.
“For me the holy grail is an automated search across the whole web, across all social media channels,” Simon says. “This would be a system that can collate data from everywhere into one profile that’s accurate and match automatically to jobs.”
And QJumpers is already working to roll out tech when it launches later this year in the US that will build towards this ideal situation.
“There’s technology out already that will read your job and suggest the best place to advertise – which is something we also want to be using and so we’re integrating our system in the US with a supplier that can do that,” he says.
“The technology will read a job, work out its specs and then the supplier we integrate with collates and posts the role to thousands of jobs sites around the world for millions of clients. Then it can collate that data and work out where the best applicants come from for any specific job in any certain location.
“We’re also talking to a potential partner that’s indexing people’s data from around the world from lots of sources, including social media and blogs and Wikipedia, and then automatically collating it into a candidate profile. They are then invited to read, confirm and update their details and the system gets more and more accurate. At the moment they’ve got 300 million people on it.
“So if you combine this kind of talent harvesting automated system with the other system that understands the job and its specs, then you can go out to the web and search the whole world to find the best candidates without those people even having to complete a profile.”
QJumpers is now seeing the tough recruitment conditions – especially at the top end of the skills spectrum – that started in the US more than a year ago, surface in New Zealand. Some companies in especially hard-hit industries such as finance and accounting haven’t been able to fill a role since the start of 2017 without having to go to a recruitment agency.
This means that companies are having to turn more towards issues such as staff retention as well as becoming more creative in their sourcing techniques, such as building company talent pools so businesses can match individuals to roles even before those roles become available.
Simon says QJumpers is already working with Kiwi companies to help overcome this global skills shortage.
“In a market like this, speed and technology that matches capability to roles is of the essence,” he says. “Our clients need to quickly find out the best person for any job from anywhere and through any channels, and then get in touch with them before their competitor does. And both of those things can be solved through technology.”
Google’s new AI influence in the jobs market is yet another game-changing move and QJumpers is working hard to stay at the forefront of recruitment technology and on the hunt of the “holy grail” of a fully automated system.
“The technology is there but what I think is happening right now is it’s in different places,” Simon says. “What we’re trying to do is find two places that match really well and join them together – and if we can do that then we’ve solved the world’s biggest problems when it comes to recruiting. Because, in the end, what everyone wants to be able to do, is really easily find the best person for the job with the least amount of work.”
QJumpers is constantly evolving its leading edge recruitment software so businesses can trust their system to cope with constant changes and stay at the forefront of sourcing and bringing on board the best talent. To learn more about how we work and how our software can help your company, contact us on 0800 758673, email@example.com or via our website.
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